Who remembers Fathom (or ‘fathom’)? – yes, I had to think as well. It’s the new cruise line that Carnival have created to do cruises on Adonia from Miami to Cuba and the Dominican Republic. Fathom’s USP is that these cruises won’t just be cruises, passengers will also be able to engage in ‘social impact immersion experiences’ (Dominican Republic) as well as partake in cultural exchange activities (Cuba). Here’s a link to the posts I’ve done so far about fathom. (This new post appears at the top of the list so you’ll have to scroll down past it.)
For the month of February, Carnival is doing a BOGOF offer for Dominical Republic cruises – of two people cruising, only one has to pay. The offer runs until 29 February, and the cruises are the period April until the end of June. This seems very early in the life of a new cruise line to have to be cutting prices like that. Is fathom having trouble finding its audience? Perhaps, though, it’s just for the Dominican Republic, which US passengers have been able to visit without restriction anyway – perhaps the Cuban cruises are selling well.